Bettina Knudsen is COO / Commercial Director and co-owner of greentech company Explicit ApS specialising in environmental monitoring systems and emissions mapping. The company applies micro sensor technology, drones and other airborne platforms to measure and quantify emissions critical to our climate and air quality worldwide. Together with the expert team at Explicit, she works passionately to introduce new methods of monitoring emissions for the purpose of enforcement, climate reduction, and environmental management. Known for her ability to communicate complicated technical challenges in an accessible way, she is making a difference in how we think and approach emissions monitoring as part of the green transition. Bettina is an experienced speaker, author and facilitator, and has an international background in business development, asset management and private equity investment. Before venturing into greentech, she held several senior management positions within the investment industry and also served as Communications Director at the Danish Agency for Consumer Affairs. Bettina holds a Master's degree in Communications and a minor in Business Studies from Roskilde University and has more than 25 years’ experience in commercial operations, corporate communications, marketing, customer relations and sales, market analysis, and business strategy.